Event Promotion Downtown is Wichita’s favorite place to go for great art, local flavor, vibrant nightlife and active adventures. To promote the epicenter of activity in the urban core, the Downtown Wichita team promotes ongoing and unique events in the district through various communications channels and platforms. A robust events listing is managed and published in real time on downtownwichita.org. An events email is published weekly and distributed to a subscriber list encompassing over 4,000 community members. Last year 52 weekly event emails were sent with an average open rate of 24%, which is 4% above industry average. In 2017, hundreds of events were published on the online calendar managed by Downtown staff. Additionally, events are regularly promoted through the Downtown Wichita social media channels. The Downtown Wichita organization also sponsors multiple events that enhance Downtown vitality and attract visitors and citizens to the core area including Wichita River Festival, Tallgrass Film Festival, Wichita Wagonmasters Downtown Chili Cookoff, and the Prairie Fire Marathon.