Foodies, shoppers and entertainers – there’s something for everyone in the urban core. Partnering with Visit Wichita, Downtown Wichita staff maintains a robust events calendar on downtownwichita.org. This endless list of happenings is the go-to for local activities. To promote these events, we utilize social media and send a weekly events email once a week to over 5,000 subscribers. The industry average for email open rates is about 19% for nonprofits. 18 The events email has an above average open rate of 23%. In addition to being the epicenter of activity for events, downtown is also home to one-of-a-kind festivals such as the Wagonmaster’s Chili Cook Off, Tallgrass Film Festival, Wichita Riverfest, the Prairie Fire Marathon, the Chisholm Trail Marathon and more. D O W N T O W N 4 2 Event Promotion Final Friday Connect with local artists during the Final Friday art crawl, an event that takes places once a month at various galleries, restaurants, shops and more. Artists display and sell their unique works at participating locations during this free community event. Downtown Wichita staff work directly with artists and galleries to gather and create a list of all participating locations available to the public each month. Art lovers can also utilize an interactive, mobile-friendly map listing of all participants. This information is housed on the Downtown Wichita website and at FinalFridayICT.com. 2nd Saturday Find one-of-a-kind handmade goods, search for vintage treasures and update your home or wardrobe at shops throughout downtown. Anyone who purchases a reusable 2nd Saturday bag or keycard for just $5 will gain access to discounts at participating retailers. Deals and discounts can be found on the event website, 2ndSatICT.com. Once a month, Downtown Wichita works directly with the participating local businesses to update the deals on the website. The Old Town Farmers' Market Wagonmaster's Chili Cook Off