Project Downtown Project Downtown: The Master Plan for Wichita serves as a blueprint for the development of Wichita’s urban core. The plan was created in 2009-2010 through multiple rounds of community input led by both the public and private sectors. It was designed to assist the public and private sectors when making decisions and to guide strategic public investment so that the Wichita community can maximize private sector investment and development. Project Downtown focuses on key areas of our downtown, illustrating the potential we have to grow. It builds upon the unique assets of our community and casts a vision for the future. The community plan strives to achieve several key outcomes: connect and maximize the potential for focused areas including Old Town, INTRUST Bank Arena and the River Corridor; build upon previous downtown plans; provide specific action-oriented development strategies, including implementation plans to further solidify the identity of our city and community. The plan is based upon economic analysis and market potential, updated as market economics change, to provide data to decision makers and help maximize private sector investment and the return on public sector investment. Assist the community in retaining young people, families and jobs Increase tourism Grow existing tax base revenues Make Wichita competitive in regional, national and global markets Community objectives through a holistic plan include: Project Downtown and appendices may be downloaded at: 3 5 D O W N T O W N DEVELOPING