b'First Friday at CityArtsPromoting EventsDowntown Wichita is a hub for local events, activities, arts and culture. The organization partners with Visit Wichita to maintain a robust community events calendar on www.downtownwichita.org. A weekly events email is sent to over 5,000 subscribers every Thursday highlighting the top local events. Late last year, the organization expanded event promotions to include a text subscription service to reach new audiences and diversify communications offerings. First Friday Art CrawlThe monthly First Friday art crawl has a positive impact on our local economy by encouraging the community to support local artists. The event provides an opportunity for both residents and visitors to explore local places and connect with the city. Artists display and sell their work at participating locations such as galleries, restaurants, shops and more during this free event.Downtown Wichita coordinates with artists and galleries to gather and create a list of all participating locations each month. Art lovers can also utilize an interactive, mobile-friendly map and view event details at www.FirstFridayICT.org, which received over 4,000 pageviews in 2021. 2nd Saturday Shopping Event2nd Saturday creates awareness for small businesses and promotes the importance of shopping local for the Wichita economy. The event provides incentive for both residents and visitors to discover new local retailers. Anyone who purchases a reusable 2nd Saturday bag or keycard for $5 will gain access to discounts at participating locations. Deals and discounts can be found on the event website, www.2ndsatict.com. Once a month, Downtown Wichita works directly with the participating local businesses to update the deals on the website. 29'