b'Pop-Up Egg HuntDouglas Avenue Egg HuntCelebrating the spring season, Downtown Wichita planned a surprise pop-up egg hunt on Saturday, April 3, 2021. Staff hid 26 brightly colored eggs along Douglas Avenue from St. Francis to Washington Streets. The eggs contained a plush bunny, toys, games and a gift card to a downtown shop or restaurant. The event was a success and each egg was claimed within the first hour.Business Support ProgramThe Business Support Program launched in 2020 to help small businesses that were impacted by the COVID-19 pandemic. The program was funded by the COVID-19 Connection Fund at the Wichita Community Foundation and offered small businesses the opportunity to meet with local professionals for assistance with legal, accounting and marketing challenges. A portion of the remaining funds were used to purchase 585 gift cards from 33 downtown businesses. The gift cards were distributed during local events, through social media giveaways and pop-up gift bag drops during holiday weekends. The goal of distributing the cards was to thank visitors and patrons for supporting downtown as well as to encourage the community to try new local shops and restaurants. Remaining funds from the program were awarded to three culturally impactful organizations: KMUW, Roxys Downtown Theatre and the Old Town Farm & Art Market. The organizations met with Downtown Wichita staff to brainstorm creative ways to use the funds that will enhance their businesses and engage the community. Their plans will be announced in 2022.Giftcard giveaways24'